Sports fans love coach rants. Coors taps into that fact, hoping you tap into the Rockies, and it works. This is one of the best of the series, as it uses perhaps the all-time greatest coach rant. Also, note the subtle placement of the Coors Light logo, the first guy's mention of Coors Light, and quick jingle at the end.
The only rant that rivals this one is the Iverson "Practice" rant.
ReplyDeleteWe talkin about practice?
Grade: A
ReplyDeletethere's also the famous Ricky Watters quote, "For Who?! For What?!!"
ReplyDelete