Tuesday, December 11, 2007

Gears Of War - A+



The original. The Halo 3 ad, while good in it's own right, is a clear rip-off of this classic. Not only did I want to buy Gears Of War, when I haven't ever purchased a war/army game, but I downloaded the song played in the background ("Mad World" by Michael Andrews and Gary Jules), and I bought the movie, Donnie Darko -- the soundtrack of which contains that song.

That's an advertising bonanza.

1 comment:

the mouth said...

You say "ripoff," but what I think you meant to say was that Halo 3 borrowed the tone of this ad. If you read the Halo 3 review, you'd see the Halo 3 ad does much more than steal the slowish piano music of this one.

But this is still good.

Grade: B+